App Redesign

Identifying key friction points to reimagine AQUA into a habit-forming tool that motivates hydration, improves clarity, and simplifies daily wellness tracking.

Title

App Redesign

Industry

Health

Date

2024

Challenge

Aqua's existing interface lacked the clarity and consistency needed to keep users engaged with their daily hydration goals — cluttered visuals, inconsistent elements, and poor hierarchy made the experience feel overwhelming rather than motivating.

Approach

Took a user-centric redesign approach focused on simplicity and functionality — refining typography for readability, streamlining iconography, limiting the colour palette, and establishing a consistent visual system with ample white space to let content breathe.

The redesigned Aqua 2.0 emerges as a cleaner, more minimalist experience that removes friction and puts hydration tracking front and centre. Every design decision — from layout to iconography — was made with purpose, resulting in an app that feels as refreshing as the habit it supports.